We want to go ahead and make a relationship that is gonna last for many years. We want to get to know the people, we want to get to know what drives them and what they want because not everybody has the same wants and desires and dentistry’s no longer based on get me out of pain. There are a lot of things in dentistry now that are elective, and people have different thoughts of what they want to do and what they want to have. I enjoy mostly getting people to become smile oriented. Many people come in and they’re a little bit embarrassed or they may be ashamed of their teeth, they’re grey, they’re broken, they’ve never done anything and now they want to go ahead and change their life. And changing their life is beneficial to them and it’s just simply rewarding for us.